Dynamics 365 for Marketing
Turn prospects into business relationships with Dynamics 365 for Marketing

Dynamics 365 for Marketing
Integrated marketing platform for planning, implementing, and analysing multi-channel marketing campaigns.
- Identify potential customers and build relationships from the first contact
- Anticipate your customer’s needs and expectations
- Align sales and marketing activities and get a complex overview of your contacts
- Make smarter decisions and achieve maximum return on your marketing spend
Key Features &
Benefits
Email Marketing
Built-in email and landing page templates with advanced editing features
Newsletter subscription management with easy opt-in and opt-out
GDPR Ready – link to consents and their validity
Dynamically create market segments according to set conditions
Detailed statistics of email open rate, click through, and forwarding
Advanced visualisation of email statistics
Easy linking to social networks
Lead Scoring
Score and manage leads based on interactions and track customer journeys
Lead generation, nurturing, ranking, and score by importance
Detailed analysis and overviews
Integrate with LinkedIn Lead Gen
Automated Campaigns
Automate processes across multi-channel campaigns
Option to combine campaigns
Generate workflows and follow-up activities
Campaign monitoring and results analysis
Identify buyer behaviours and nurture long-term relationships
Feedback
Conduct online surveys and get feedback with Microsoft Forms Pro application
Understand customer needs and expectations
Configurable questions, conditions, and order setting
Survey analysis and evaluation
Feedback
Event Management
Event organising in one place
Planning and budgeting, promoting and publishing, participant self-service registration, analysis and evaluation
Link to online meetings and videoconference organising systems
Reporting
Advanced marketing campaign monitoring and evaluation
Detailed email statistics and survey responses, including charts
Link directly to Excel
User dashboards available directly in CRM
Microsites
Create personalised landing pages directly from CRM without HTML coding
Prepare unique partial URLs, texts, pictures, and links to forms or surveys
Easy-to-use graphical editor with advanced features
GDPR
List of valid consents and their types
Consent operation (applying, granting, withdrawing, etc.)
Administrator overviews
Web Tracking
Monitor web traffic by page in real time
Track web activity of anonymous and identifiable site visitors including companies
Anonymous site visitors link to qualified leads directly in CRM
Customer Quotes
“I was in a close contact with LLP while coordinating the whole CRM implementation project on behalf of MEGA. I can claim that the implementation was professionally managed and we did not need to worry about meeting deadlines in any phase of the project. Also, specific amendments to the CRM system based on our company requirements were dealt with continuously and to our satisfaction.”
Pavel Novák
Marketing Manager
Mega

“The Dynamics 365 CRM implementation by LLP CRM team was not a one-time issue for Scania as the ambition was to launch a complex sales management solution integrating several company systems so that the salesmen had all necessary information in one place. Given the key role of CRM, system development never ends. However, I dare say that over time, together with LLP CRM, we have succeeded in fulfilling the ambition we had with the Dynamics 365 solution. Salesmen throughout the CER (Central European Region) were given a tool to increase their customer awareness and the possibility of working with them more effectively, and their management were given a BI tool. Since business in our industry takes place primarily in the field, some salespeople appreciate working with CRM via the mobile application. Our immediate goal is to start using Dynamics 365 CRM for our new emerging call center.”
Tomáš Mentlík
Project Manager CE region
Scania

“We carefully considered which CRM system and which implementation partner to choose. In the end we chose LLP Group for its strong references in the financial sector. LLP recommended that we should go for Microsoft Dynamics CRM 2013, which provides an intuitive user interface both on computers and mobile devices, and it represented an ideal solution for us.”
Martin Beneš
Head Analyst
sAutoleasing

“We were searching for a complex system to cover the group´s business processes as well as to be able to implement the system in other countries where we operate. The aim was also to support our future growth and be ready for further mergers and acquisitions. We strongly preferred the flexible monthly SaaS lease model without large capital investments in our internal infrastructure. Dynamics 365 and all its add-on features have proven to meet all these requirements. I would like to thank the entire LLP team for their cooperation in the Czech Republic and Hungary and have no doubt that our next project in France will also be a success. I really appreciate the high quality of the consultants and their helpful support we received during the entire implementation project.”
Mgr. Lukáš Vildman
Project Director
Waterlogic Group

“Our goal was to combine and streamline sales and marketing management, including integration with other systems that we’ve used at Benzina for a long time. We were looking for a complex solution which would at the same time be easily scalable in the future. Our users’ experience confirms that we could not have chosen better.”
Vladimír Dočekal
Retail Director CZ

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